Ideogram at a glance
- Best for
- Designers and marketers who need posters, logos and graphics with readable text
- Starting price
- Free plan; Plus from $15/month billed annually
- Free plan
- ✅ Yes
- Platforms
- Web
- Our score
- 4.2 / 5
- Last updated
Free plan at a glance
- Free plan
- ✅ Yes
- Commercial use
- Allowed
- Watermark
- No
- Downloads
- Yes
- Limits
- 30 credits a week in a slow queue with public images
Checked . Free plans change often, so confirm on the Ideogram website. Compare all free plans.
👍 Pros
- Among the best at readable text in images
- A free plan with commercial use allowed under current terms
- Plus is cheaper than comparable plans elsewhere
- Useful for logos and posters
👎 Cons
- Free images are public and the queue is slow
- Credits expire each month
- No IP indemnification
- Credit allowances changed and older articles are wrong
Key features
- Strong text and typography rendering
- Private generation on paid plans
- Character consistency
- Batch generation on Pro
- Several models including its own
Ideogram pricing
Free
$0
- 30 credits a week for eligible accounts
- Slow queue and one generation at a time
- Images are public
Plus
$15/mo
- Billed annually at $180 or $20 monthly
- 2400 priority credits a month
- Private generation and unlimited slow generations
Pro
$42/mo
- Billed annually at $504 or $60 monthly
- 7500 priority credits a month
- Batch generation from a CSV file
Team
$30/mo
- Per user with a 2 user minimum
- 3600 credits per seat
- Shared team features
Prices checked November 11, 2026. Always confirm current pricing on the Ideogram website.
Our Ideogram review
Our verdict
Ideogram is the image generator to try when your picture needs words in it. Its text rendering is the reason most people choose it, and its free plan comes with unusually clear permission for commercial use. The free tier is small, slow and public, and Ideogram offers no copyright indemnification, so commercial users carry the risk.
Our 4.2 out of 5 score is an editorial judgment based on features, pricing and user feedback. It loses points for the small, public free tier and the lack of indemnification.
What it does
You describe an image on the web app and Ideogram generates it, with strong results for posters, logos, social graphics and anything with readable text. Paid plans add private generation, more priority credits and, on Pro, batch generation from a CSV file.
What users say
Reviewers consistently rank its typography near the top. The complaints are that free images are public and slow, that general artistry trails Midjourney, that monthly credits expire and that third-party pricing pages often list plans that are out of date.
Can you use it commercially?
Two sources say Ideogram’s current terms permit commercial use of free-tier output as well as paid, with the images public. Ideogram offers no copyright indemnification. Read the current terms before you rely on this.
Pricing
Free gives eligible accounts (signed in with Google, Apple or Microsoft) 30 credits a week, though older sources say 10. Plus is $20 a month, or $15 billed annually, with 2,400 priority credits and private generation. Pro is $60 ($42 annually) with 7,500 credits. Team is $30 per user with a two-user minimum. The old Basic plan is no longer sold to new customers. Allowances changed in 2026, so check the pricing page.
Where it falls short
The free tier is for testing, and credits don’t carry over.
Who should use it
Choose Ideogram for graphics with text or a free plan that allows commercial use. Skip it if you want the most painterly style (Midjourney) or private free generation. See our list of the best AI image generators.
How we reviewed this tool
This review is based on Ideogram’s published pricing as reported by several 2026 sources, user reviews and independent write-ups (checked November 11, 2026). We have not run our own trials.
You can get started for free.
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